My name is

Adam Klaasmeyer

Product Designer and certified UI Developer with a proven record of delivering results.

My Skills

Qualifications

Prototyping

Expert-level ability with Figma to produce high-fidelity prototypes and low-fidelity wireframes for Hewlett Packard Enterprise software

Usability Testing

Performed more than 50 user testing focus groups leading to three new product features in six months at fender.com

UX Research

Collaborated with Product Owners and Developers to solve complex user interface problems for Arizona’s largest health care website azblue.com

Design System Accessibility

Solely responsible for creating and implementing the current ADA compliant OneAZ design system

React JS

UI Developer of React JavaScript Web Application called Huddle that was demonstrated to Steve Wozniak, co-founder of Apple Inc.

Design Thinking

Promoted to Lead UX Designer for jacksonguitars.com, gretschguitars.com and evhgear.com

My Examples

Case Studies

Fender

Subscribed to modern workflows including Agile and version control via Git. Excellent communication, time management, and interpersonal skills.

Fender Play

Worked with Product Managers, Developers and Quality Assurance team members to understand persona driven workflows. Experience with Google Optimize for A/B and multivariate testing

USA TODAY NETWORK

Collaborated with Creative Directors and Account Managers to develop landing pages, motion graphics, HTML5 animated display ads and custom HTML email messages for marketing objectives.

azcentral.com

Increased the conversion rate on digital marketing campaigns with improved design in HTML5 animated display ads and responsive landing pages on azcentral.com.

Woz U

Huddle is a web application built with React JavaScript that makes it easier to view the schedule, manage the roster for your sports team and share comments about the game! View the prototype demonstrated to Steve Wozniak co-founder Apple Inc. built with Adobe XD

FoxFarm Soil & Fertilizer

Responsible for project planning, research, design and development of new site for medium sized business FoxFarm Soil & Fertilizer. Produced a brand standards guide, user flow charts, customer personas and a prototype with Adobe XD.

My Clients

I am honored to have worked with the following companies ...

Persistence, curiosity and a strong attention to detail define my approach to solving complex design problems.

Adam Klaasmeyer UX Designer. UI Developer.